23rd Annual Polar Bear Plunge Weekend in Sea Isle City

Be invigorated as never before – take the Polar Bear Plunge into the Atlantic Ocean, sponsored by LaCosta. All proceeds benefit city wide events sponsored by the Sea Isle City Chamber of Commerce and Revitalization. The fun lasts all weekend long!

The weekend starts on Friday, Feb. 17 with the Polar Bear Prince & Princess Contest at 7:30 p.m. at LaCosta, 4000 Landis Ave., Sea Isle City. At 9 p.m. is the Polar Bear King & Queen Contest at the deck bar, hosted by EMC Jimmy Bennett and Center Stage DJs. From 10 p.m. to 2:30 a.m., enjoy the Rockets on Stage. Be sure to take advantage of Plunge registration at LaCosta from 2 to 8 p.m.

On Saturday, Feb. 18, prepare to jump into the icy Atlantic at 2 p.m. at JFK Boulevard and the beach. Plunge registration begins at 8 a.m. at the Landis Avenue front tent. Register for the plunge online at lacosta-seaisle.com. Prior to the plunge is the costume contest at 12 p.m. in the main tent. Participants of the plunge must be 12 years and older. $25 non-refundable entry fee; receive a Polar Bear T-shirt and entry wristband. In order to be eligible for the costume contest you MUST be registered. Swimsuits or costumes only – no wet suits!

Stop by the Post-Plunge Party at 2:30 p.m. at LaCosta, featuring entertainment by Split Decision, The Insiders, Blacthorn, Gypsy Wisdom, The Rockets, FunZaLuv and more! The party is open to the public, but all registered Plungers receive complimentary entry. Costume contest awards will be presented at 4 p.m. under the main tent.

On Sunday, Feb. 19, the weekend ends with the Mike’s Seafood Polar Bear Walk/Run for Autism, and more entertainment at LaCosta.

Registration for Mike’s Seafood Polar Bear Walk/Run for Autism is 9 to 11:30 a.m. at Landis Avenue and JFK Boulevard. Register online at www.polarbearrunwalkforautism.com. Fees vary. Proceeds benefit Autism Speaks, Special Services Schools, Autism support groups and families of special needs children. Mike’s Seafood Polar Bear Walk/Run for Autism begins at 12 p.m. at JFK Boulevard and Promenade, and an awards ceremony and breakfast buffet will follow at 2 p.m. at LaCosta.

For more information on the Polar Bear Plunge Weekend in Sea Isle City, visit lacosta-seaisle.com.

For more information on Mike’s Seafood Polar Bear Walk/Run for Autism, visit www.polarbearrunwalkforautism.com.